Michele Walfred: Branding Yourself and Advocating for Agriculture

In today’s society almost everyone has some type of social media. Whether it be Instagram, Snapchat, Facebook, or even Linkedin, most people seem to post their everyday life. Because of this, employers have found that by browsing through applicants social medias, they will be able to gain a relatively accurate understanding of what their potential employee is really like. Unfortunately, for a good amount of people, this is not always a good thing. Most people post on their social media whenever they are out partying or doing anything in their life that’s worth remembering. During these events, individuals tend to forget that what might be appropriate at the time, can end up leading to them being declined a job or even fired. See, the issue is that most people don’t know how to properly balance being professional and having fun on their free time. In the lecture from Michele Walfred on Sept 11th, 2019, we learned the importance of branding yourself in a professional way.  It is always important to brand yourself as a reliable and responsible individual. If you go to a party and happen to be doing things that are not necessarily important for a business setting, either refrain from posting it on your social media or post it on an account that your employer can’t find. Your main account should only display things that brand you as responsible or also reflect what you are like as a person. Remember, even if it seems like not a big deal to you, to your employer  it might make the hugest difference between you having a successful job or filing for unemployment.

As for using social media in the Agriculture field, Walfred explained how it is our generations duty to tell the true stories of Agriculture. It seems that in more recent years , the Agriculture field has been portrayed negatively on social media, and the ones who should be representing Agriculture have failed to do so. Some of farmers are old fashion and don’t care to use social media to share their stories and explain to the general public what real goes on in the Ag. communities.By joining career fields in Agriculture,  such as videography, Social Media coordinator, and Ag communications, this information can be shared more openly. It is our duty to find out the truth and hear both sides of the story. If someone posts negative things about Ag., it is important to ask them why they feel that way and try to share what we personally know. And it is the same case when dealing with professional Agriculture associates. It is important to stand up for what you believe in, but it is just as crucial to know both sides of the story. Maybe then, a complete understanding can be obtained by both parties.

Leave a Reply

Your email address will not be published.