DE’s Green Industry Guest Lecture- Wootten and Budischak

Ms. Wooten and Ms. Budischak, aside from both being quite charming, had quite an interesting lecture they presented. They began by explaining to us how the Green Industry has many branches, including: producers, retailers, landscapers, land managers, suppliers, etc. They further defined the Green Industry by two umbrella terms: floriculture crops and nursery crops. Floriculture crops are the flowers, bedding, garden plants, and foliage one would assume as the nursery crops are the evergreen and deciduous trees, ornamental shrubberies, and pre-cut or to-be-cut Christmas trees. While one might not believe it at first, the Green Industry as a whole is a $14 billion dollar industry, with 51% of garden products purchased at garden centers. While jobs like landscaping and land managing may seem obvious for the Green Industry, lesser expected jobs include those in: accounting, communications, advertising, sub-contracting, and legal affairs to name a few. They further discussed the Delaware Livable Lawn Program, which gives homeowners and lawn care companies a certification for following environmentally-friendly practices in terms of using fertilizers while also education homeowners on these practices. Lastly, they touched on Integrated Pest Management (IPM). This is the process, nationally, on how to control pests in an active and environmentally safe manner, via measuring out factors such as alternative methods and economic costs.

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