Tag Archives: marketing

#UDcommPR: 7 PRSSA-UD Representatives Will Attend PRSSA 2014 National Conference

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The following blog post was written by Natalie Hines, senior mass communication major and current president of PRSSA-UD. Read further for exciting news!

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Hi, my name is Natalie Hines and I am the president of the Public Relations Student Society of America Chapter at the University of Delaware, an award-winning and nationally recognized Chapter throughout the organization.

We are pleased and fortunate to announce that we will be sending seven members of our Chapter to attend the PRSSA 2014 National Conference from October 10 to October 13 in Washington D.C. The conference’s theme this year is titled, “Intersections: The Meeting Place of Communications and Culture.” PRSSA-UD representatives include:

Natalie Hines, Senior, Mass Communication (President)

Keri Betters, Senior, Interpersonal Communication (Public Relations Director)

Laura Hepp, Junior, Mass Communication (VP of Professional Development)

Allison Lane, Junior, Interpersonal Communication (Meetings Coordinator)

Allie Kory, Junior, Mass Communication (Operations Director)

Katherine Bartell, Sophomore, Communication Interest (Finance/Fundraising Director)

Julie Millisky, Sophomore, Communication Interest (General member)

The National Conference is the largest annual event gathering public relations inspired students from an array of colleges and universities. Students arrive ready to network not only with public relations professionals from across the country, but with their future colleagues; other PRSSA members.

Professionals lead a variety of sessions tailored to several types of public relations including sports, healthcare, restaurant and corporate communications. Other leadership workshops, career exhibitions and celebrations bring the brightest public relations students together for a weekend of a lifetime.

PRSSA-UD and our generous sponsors have allowed me to attend two national events; PRSSA 2014 National Assembly and PRSSA 2013 National Conference. These experiences have truly shaped my professional and personal career goals. I have witnessed the personal success students achieve when they arrive in a new city, meet other PRSSA students and make connections with professionals. To say National Conference has changed my life would be a sincere and honest statement.

We would like to thank our sponsors who provided scholarships for seven young professional women attending National Conference this year. They include:

Please view our sponsor video from last year! To follow the event, join the conversation via social media with the hashtag, #PRSSANC, and follow our Chapter on Facebook, Twitter and Instagram or visit our website, www.prssaud.com.

#UDCommFUN: Internship with Seventeen Magazine

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Calling all interns! Seventeen is looking for Winter Marketing Interns in New York City.

See below for details and how to apply!

SEVENTEEN – MARKETING INTERNSHIP 
(Winter 2014 Term, For Credit / Unpaid) seventeen

Details:
-Will train with the Creative Services Managers and marketing staff at Seventeen on project-based advertiser proposals and program executions (e.g., creating custom blog posts, sweepstakes, videos, photo shoots, etc. for advertisers)
-May attend informational “Lunch and Learns” with the Seventeen Editor in Chief, Ann Shoket, Seventeen Publisher, Jayne Jamison, and members of the Seventeen Marketing and Advertising teams
-Assist with organizing and executing promotional events (e.g., casting models, stylists, photographers, etc. for advertiser, mall and campus events)
-Assist with organizing promotional event collateral (cover blow ups, gift bags, counter signage, etc.)
-Assist with Seventeen’s contest and sweepstakes execution (e.g., contacting winners and organizing prizing)
-Help manage Seventeen’s online promotional listings with staff
-Assisting with the upkeep of the Seventeen’s promotional social media sites, including our Style Pro Facebook page and promotional YouTube channel
-Help research and brainstorm with the Marketing team for upcoming promotional programs

NOTE: All intern applicants must be enrolled in a 2 or 4 year college and be able to receive college credit for the internship. The Seventeen Marketing internship is an unpaid internship opportunity.

-If interested, please forward your resume, cover letter, and dates of availability in the winter to simparato@hearst.com.

 Please include answers to following questions in the body of your email (NOTE: there is no minimum or maximum word limit to your responses).
-Have you ever read Seventeen? If so, what is your favorite thing about the magazine? If not, why not?
-Articulate your interest in marketing and advertising.
-What ad campaign/promotion has stuck in your head recently and made you think about and/or purchase a product? Why?
-What challenges do you believe face the magazine publishing industry today, and in what ways do you think these challenges can be conquered?
-Why do you feel like you would be an ideal candidate for a Seventeen Marketing Internship?